Web Rickshaw presents you with evergreen tips for digital marketing that will never go out of date in ages to come!
With soaring online promotions and tactful strategies popping up as combat missions to target the competitors, internet marketing is not less than warfare!
For all those who have taken baby steps onto this domain and who have consistently faced disappointments in the case of under performing campaigns with minimal results, we provide you with a golden hamper of winning tips and tricks!
Make a couple among SEO and your website
Forget about stuffing white hat SEO techniques to bring forth a website that’s poorly designed and developed. Build a website with original and keyword rich content that helps you stay on top of Search Engine Result Page.
Never forget to build your website that matches with the current Search Engine Algorithms.
Keyword Optimization and Website Link Structure
You may not be able to reap the benefits of your best efforts with an outdated URL structure or lack of properly optimised keywords. Dynamic link structure with focus on irrelevant keywords will pour water upon all your efforts. Make use of static and well structured URLs.
Do keyword research. Find out the most searched and valuable keywords for your business – use Adword Keyword Planner. Tackling these issues will help you achieve a top Google ranking.
Don’t forget about Link Building
If you think that link building is a matter of the past, then you are digging your own grave in terms of digital marketing. Enhance your credibility and quality as a brand with quality inbound links. You can gain a lot by creating backlinks from top rank websites and portals. Add value to the readers through your blogs and articles by creating a proper content marketing strategy.
Paid Advertising Rules!
There exist a fierce competition among the brands to get top organic ranking. If you’re a newbie to digital marketing, WebRickshaw – a reputed digital marketing agency in Dubai has your back! We highly recommend you to leverage on paid advertising.
Employ Google Search Ads and Display Ads to reach your targeted customer base. In addition, it helps gain effortless branding. To create and monitor your Google Ad campaigns in a bid to get the best ROI, trust in the expertise of WebRickshaw.
Four ‘Ps’ of Marketing
Product, Place, Price, and Promotion – these are four main Ps of marketing. They have the same emphasis in digital marketing as well. Maintain a product catalog of stellar products displayed and priced competitively on your website. When it comes to digital marketing, Placement can be understood as ‘targeting’. It means perfectly spotting your location, audience and other demographic features while performing paid advertising. Constantly review your ads, and try to develop their score, so that you can earn the cheapest cost-per-click in your ad campaigns both on Google and social media platforms.
Make use of these five golden rules of digital marketing shared by WebRickshaw and add onto your trials to achieve big in digital marketing.