Having a website for your store would have been so fashionable and unique to boast around for the past decade, but not in this age!
Every physical store wants to make the best out of online presence and it all starts with a website! Every millenial and 90’s generation adults tend to browse for the nearest best restaurant or shopping malls, theatres, even though they have been staying in that town for years, because it’s so habitual nowadays!
And it would be terrible to not make it to the search page listing. Once you make it to the SERP, all is not fine and rosy, you still have to attract the target audience to your site and increase the website traffic!
Read More to Know how to turn Strangers into profitable customers!.
Just like you enjoy the prestige of having a regular customer to your physical store, you can also have a regular visitor to your website, as well. Want to know how?
Webrickshaw, marketing company Dubai, has some insights to share on how you can keep your visitors coming back!
Appealing Website Design
To make sure that your site visitors make a revisit, you must leave the right impression first! And the best way to do so is by having a killer website design. Make it simple and user-friendly. Make sure your website recognizes all significant concerns of visitors. Brand it well through a professional logo design.
Safe, Secure and Reliable
Unless your site is secure, visitors are never going to make a revisit anytime soon. To evade any such unfortunate situation, avail an HTTPS and SSL certificate for your website. How do you make an investment for your website? It’s in getting a lock symbol illustrating that you are seamlessly offering a safe browsing experience to your site visitors. This aids in building trust with your audience.
Blogging positions you in a respectable rank in the search engine. Blogs contribute a lot more in delivering information regarding different customer queries. In addition, it also boosts the brand to establish its authority and knowledge, resulting in delivering an image as an industry expert.
Don’t Lag the Website Load Speed
You should understand that every other millisecond that a website takes to load, you risk a potential customer making their way to your competitor’s website. Upon creating a slow load time, visitors are less likely to come back.
Analyse your website loading speed in Google Page Speed Insights!.
It’s wise to run a website audit for better understanding to know why your website is lagging and then fix the problem to boost website speed. The faster your site tends to be, the higher you will rank on Google, and the more people will rush to your site.
For making a steady stream of visitors on your website, you should hike your social media engagement as well.
Try to remain active on social media. Run social media marketing campaigns to elevate your brand awareness and reach. The more people know about you, the higher is the odds that they will revisit your business when the need arises.
To Wrap Up
With these five tips from Webrickshaw, SEO company Dubai, you will undoubtedly witness an increase in your traffic. But, we would love to remind you that this is not solely enough for conversion. Ensure that your checkout process is easy and effortless and your products are best quality. Then, nothing could stop you from leveraging the spike in site visitors.